I worked with The Contribution Project to do a total brand redesign and launch a new website (complete with a suite of graphics I put together) in time for a new round of applications. The previous brand had been designed at Cornell, largely targeted towards older academics. This version of the brand was meant to appeal to young adults, ages 14-25, and get them excited about what they could do with a $400 grant. I also supported with fliers and social media designs to help get the word out amongst their partners. They surpassed their goal with 508 applications! Check out the live website at www.contributionproject.org